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Alexandra Nilsson

Alexandra Nilsson – Sweden's Uncrowned Yet Obvious Influencer Queen

Creator·Influencer

Alexandra Nilsson, born April 18, 1991 in Stockholm, is one of the OGs of Sweden's Influencer scene. She grew up in Sköndal and started blogging at age 15. Nilsson launched a blog in 2007 and quickly became one of Sweden's biggest. Then followed a Youtube channel in 2009 (today with 149,000 subscribers), a large Instagram account and an even bigger TikTok account. She ended the blog in 2020 after 15 years, and it is now archived at the Royal Library. Alexandra's reach universe is running like clockwork today and in 2024 she and her partner Anderas moved from Nacka to Östermalm to create a city life. Her Youtube series Under täcket has received great attention. The same goes for her collections with Bubble room. Alexandra may not be your girl next door but always the Influencer world's charming Bridget Jones, who takes life with a bit of a kick.

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